stc Group signed a Memorandum of Understanding with Rotana Media Group, hosting cloud services and supporting the launch of Saudi content.
stc Group, Saudi Arabia’s leading digital enabler, has signed a Memorandum of Understanding with Rotana Media Group, one of the region’s largest media companies, providing cloud services and supporting Saudi advertising content to build original, data-driven programming across Saudi Arabia’s entertainment landscape.
stc Group will leverage its world-class digital solutions and connectivity capabilities to support Rotana Media Group’s robust media library with cloud services, data hosting, and analytics capabilities. The collaboration will also support investments in local Saudi content, including advertising and branded product placement across Rotana Media Group’s channels, driving business expansion in the local entertainment industry.
The collaboration includes a bespoke experience with stc Tamayouz, stc Group’s exclusive membership for high-end, personalized services, providing exclusive access to Rotana Media Group’s suite of media and streaming options.
By integrating stc Group’s world-class digital solutions with Rotana Media Group’s extensive content portfolio, this collaboration will empower local talent, amplify Saudi storytelling, and foster a robust local media landscape for viewers across the Kingdom.